No less than the reigning Miss Universe Catriona Gray, is the latest addition to the roster of Jollibee‘s brand ambassadors!
With her famous slow-mo twirl which has captured the hearts of Filipinos and the attention of the world, she is a natural choice for the fast-food giant’s latest campaign for the Jolly Twirl soft-serve ice cream product.
Hinging on the “best twirl ever” campaign is the new and improved line of Jolly Twirl offerings. It’s considered as a perfect treat to cap off a delightful meal at Jollibee or to enjoy on its own.
In the recently launched Jollibee TVC, Catriona Gray compares her crown-winning move to the Jolly Twirl soft-serve with an all-new formulation that makes it thicker, creamier, and slow-melting.
Watch Miss Universe Catriona Gray‘s Jollibee TVC here : https://www.facebook.com/JollibeePhilippines/videos/545404879284603/
Better Jolly Twirl Launched
In the press conference yesterday, Jollibee Philippines PR team and Twirlie was joined by Jolly Twirl ambassadors Vina Guerrero, Rhea Bue, Ciacia Mendoza, Pam Andres, and Janina Vela!
The Jolly Twirl includes the Chocolate Sundae Twirl and Vanilla Cone Twirl. Both has been a favorite among generations of Filipino diners and fans of the no.1 fast-food brand in the Philippines.
Indulge in the Chocolate Sundae Twirl, an irresistible treat of thicker, creamier vanilla ice cream drizzled with rich chocolate syrup. You can also opt for something classic like the Vanilla Cone Twirl, soft-serve ice cream twirled and perched perfectly on a crispy cone.
“As part of Jollibee’s commitment to continuous innovation in every aspect of our customers’ experience with us, we’ve made improvements in our classic dessert to make the soft-serve vanilla ice cream thicker, creamier, and slow-melt,” said Kay Segismundo, Jollibee Senior Marketing Manager for Complementary Products. “It’s the Jolly Twirl flavor we’ve all grown to love—but made even more delightful!”
The Chocolate Sundae Twirl retails at P30 while the Vanilla Cone Twirl is only P10. The Chocolate Cone Twirl and Mini Chocolate Sundae Twirl are also available for P15 and P24, respectively.