BPI x Lazada: Bringing Together Shopping & Banking!


10

Banking on a shopping platform? Yes, it is now made possible with the latest partnership of Bank of the Philippine Islands (BPI) and Lazada!

TG Limcaoco
BPI CEO and President, TeodoroTG” Limcaoco

Shopping and Banking in One Place

Blazing yet another trail in Philippine banking, the Bank of the Philippine Islands (BPI), in partnership with Lazada, launches the official BPI Flagship Store in LazMall.

The first-of-its-kind partnership between the Philippines’ oldest bank and one of the largest e-commerce operators in Southeast Asia delivers the most sought-after products of BPI through the platform. With this initiative, Filipinos who want to open a deposit account, apply for a credit card, or avail auto, housing, and personal loans may do so wherever they are.

Shopping and banking in the BPI Flagship Store feel intuitive as it follows the usual purchasing process in the platform. Filipinos can now “add to cart” and buy BPI products in Lazada the same way as they would a new pair of shoes or a fresh stock of their essentials. The easily accessible 5-step application process for these products is also coupled with rewards in the form of Lazada gift cards once applications are either approved or booked.

We envision our partnership with Lazada as a stepping stone in BPI’s strategy – extend the Bank’s reach and presence, and provide access to our products and services to more Filipinos. We started with the core products of the Bank: #SaveUp, credit cards, and auto, housing, and personal loans, but we intend to expand both the BPI products available in our Lazada Flagship Store and our distribution partnerships, be it physical or digital,” said Jose Teodoro K. Limcaoco, BPI President and CEO.

Carlos Barrera
Lazada Philippines CEO, Carlos Barrera
BPI Lazada
L-R: BPI President and CEO Teodoro “TG” Limcaoco; Lazada Philippines CEO, Carlos Barrera; BPI’s Head of Agency Banking Rally Jereza

This initiative is part and parcel of BPI’s promise to expand its products and services to more Filipinos. Alongside more than 750 branches and over 2,000 ATMs of the Bank and the rapid evolution of mobile banking technology, partnering with platforms like Lazada expands the reach of the Bank and opens more access points for Filipinos to avail of banking products and services.

Through its Agency Banking Group, BPI aims to change the way Filipinos bank by integrating banking in their daily lives through new channels. By supplementing its traditional brick-and-mortar branches and its robust online channels with established agent stores that are convenient stops for Filipinos, BPI will ultimately redefine the standard of convenience and accessibility in banking.

We trust that, through the Agency Banking model, Filipinos will be able to bank the way they want to, wherever they are, giving them their channel of choice. Banking will be naturally integrated in their daily lives – from buying medicine in the nearest drugstore to online shopping in Lazada, BPI will be there,” said Rally Jereza, Head of BPI Agency Banking.

Lazada BPI
BPI and Lazada Philippines Communications Teams

The pioneering partnership of BPI and Lazada seeks to provide value to both company’s customers by integrating shopping and banking, all in one place. With more groundbreaking partnerships to look forward to, BPI Agency Banking’s battle cry rings loudly: “May BPI dito! May BPI kahit saan!”.

Explore more lifestyle and good vibes stories by subscribing to our blog via email and follow our Facebook PageTwitter and Instagram!


Like it? Share with your friends!

10
Jonel Uy

Jonel Uy is a contributor and the Managing Director of Good News Manila (GNM). He is a Social Media Consultant at DigitalCircles, a social media and influencer marketing agency, Jonel also teaches IT at a local college in the Philippines and is the founder of BloggerManila.com and SeatsForTwo.com, among others.

0 Comments

Your email address will not be published. Required fields are marked *